Vinoteket
Vinoteket Photography & Design
A wine bar with great food that needed to look like it.
We redesigned the menu from scratch and shot the photography, building a visual language where the food and the design speak the same way. The result is a menu that's easier to read, more beautiful to hold, and more honest about what Vinoteket actually is.
BEFORE
The previous menu made guests work too hard. We simplified the structure so the food could do the talking.
AFTER
The new menu guides the eye naturally, easier to scan, easier to choose, easier to enjoy.
Atmosphere & Tone
Beyond structural clarity, the redesign introduces warmth and visual rhythm.
The menu reflects the restaurant’s balance between refinement and informality.
Illustration softens structured typography
Section titles create confident hierarchy
Generous spacing enhances calmness
Purple reinforces wine-driven identity
Spacial continuity
The curved stroke echoes the restaurant’s ceiling light, extending the spatial identity into the printed experience
